Re: [Deptheads] Fwd: Comic Con of L.A. VIP Package - Stan Lee’s Comikaze Expo: the Comic Con of L.A.

Nekojin nekojin at gmail.com
Thu May 10 12:28:24 PDT 2012


If we do decide to go with Groupon or some similar advertising/discounting
scheme, I'd recommend that it be scheduled for Orccon, the largest (and
therefore most impressive, and involving) of our conventions.

On Thu, May 10, 2012 at 12:04 PM, Tanya Aldrich <tparry at strategicon.net>wrote:

> Have fun discussing this, but I want to make one thing clear in advance.
> Don't even think of using the Strategicon phone number (and therefore Eric
> A. and I) for this. We have enough trouble keeping up with the calls we get.
>
> Tanya
>
> On May 10, 2012, at 11:56 AM, Eric D wrote:
>
> Victor raises some very good points.  Let's get together at the con and
> kick this around as a possible future idea.  It involves a lot of logistics
> that we would need to take a hard look at before we went ahead.  Good
> concept but let's make sure we understand the implementation before we move
> forward.
>
> Eric
>
>    *From:* Victor B <fhoenix88 at yahoo.com>
> *To:* "deptheads at strategicon.net" <deptheads at strategicon.net>
> *Sent:* Thursday, May 10, 2012 11:51 AM
> *Subject:* Re: [Deptheads] Fwd: Comic Con of L.A. VIP Package - Stan
> Lee’s Comikaze Expo: the Comic Con of L.A.
>
> Starting a business on groupon involves dedicated time towards it and
> several additional things would have to be implemented :
>
> --redemption instructions on our site
> --a strategicon phone line for groupon customers to call (and someone to
> man that phone line)
> --Set up a dedicated email address for Groupon customers to email and get
> replies
> --Set up a system to take groupon codes online
> --Set up a system to take groupon codes at the convention (we can do this
> with mobile device- scan coupon with phone that has the groupon software
> downloaded)
> --someone dedicated to monitoring the groupon forum and answering any
> questions for startegicon
>
>  And we must generate a seperate receipt for each customer that uses
> groupon (online and offline) showing the total before groupon, circle the
> groupon discount, and show the total after groupon.
>
>  ALSO---Groupon gets 50% of each Groupon purchase. So if we sell a $40
> badge for $20 with groupon we only get $10 from it (groupon gets the other
> $10). Nomatter the discount they get 50% of the sale.
> When the groupon expires we get paid from groupon for the groupon sales
> (they got paid when the person used groupon and will send us payment for
> total when it ends).
> ALSO--There is a minimum number of groupon sales that must be met before
> the groupon expires or the groupon is invalid and the customers get charged
> the amount they previously were discounted....this is why the groupon says
> to
> pass it on to friends etc. So if we didn't sell the minimum number of
> groupon purchases we have unhappy ones that did that find themseves charged
> the full amount a month later.
>
>  San Lee does Comikaze and last year it debuted with over 40,000
> attendees and 300 vendors. It is run thru his company Pow entertainment
> with Regina carpinelli (probablly spelled her name wrong) who owns comikaze
> entertainment.
> They have established for profit business and company with other products
> and services that use groupon.
> Also note they are starting groupon months in advance of the convention
> and they have the volume.
>
>  Groupon is a great idea for a family day...but it has to be done months
> before a con (like Gateway in sept), updates to website to take groupon,
> software on a phone at con to take groupon at reg desk, someone to handle
> the groupon forum, email,
> and phone calls from groupon customers, and someone to organize and do the
> groupon, talk to the groupon rep, do the paperwork, and juggle the numbers
> and make sure we have a minimum that can be met and we can take at least a
> 75% loss on all
> groupon tickets sold. The months of groupon advertising would be worth the
> 75% loss of revenue from family badges for sunday family day if it got us
> more new customers and our name splashed everywhere by groupon.
> So if we wanted to do groupon we should start with Gateway in september
> and start the process immediately after Gamex ended.
>
>
>
>  V
>
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