[Deptheads] D&D 4e Launc

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I really dislike our current naming strategy.  Not the names themselves,
just the fact that we¹re Strategicon...but really we¹re also three separate
sounding conventions.

Rather than completely re-brand ‹ as Janice says, we¹d have to rebuild our
brand recognition from scratch ‹ we should go with Strategicon Winter,
Strategicon Spring, Strategicon Summer.


On 2/19/08 6:28 PM, "Robert Lionheart" <spinachcat at yahoo.com> wrote:

> They recently changed Winter Fantasy (the RPGA con) into "The D&D Experience"
> and supposedly had a record year for attendees.
>   
> Also, the D&D minis game is a tad odd as it is a genre crossover.   You have a
> collectible miniatures played on boards.  So thus, I am a tad confused where
> it would be put in our schedule.
>   
>  
>   
> It is true that GoblinCon or Fall Strategicon or whatever name would be
> rebranding.   It is weird that we have this Strategicon name that is not used
> for any conventions.
>   
>  
>   
> - R
>   
>  
>   
> 
> Janice Sellers <janicemsj at gmail.com> wrote:
>   
>> Here's a different take on it, which just occurred to me because Eric
>> said Winter Strategicon (which is along the lines of waht I figured
>> would happen if we named them all Strategicon). TSR used to have two
>> conventions -- GenCon, and then a winter one called Winter Fantasy.
>> Yet everyone knew they were both TSR conventions. Since all three of
>> our convention names are long established, instead of talking about
>> changing them, which would mean we'd have to build up name recognition
>> all over again, maybe we just need to work on making sure they're
>> associated with the Strategicon brand in people's minds? After all,
>> it wasn't GenCon Winter Fantasy, it was just Winter Fantasy.
>> 
>> Janice
>> 
>> On 2/19/08, Eric Burgess wrote:
>>> > Renaming the cons: I can see it. It is a little strange that Orccon, Gamex
>>> > and Gateway are all Strategicons (this confused Reiner, who came with
>>> > "Strategicon 2007" plaques for the Kniziathon last year). Coming up with
>>> > standardized names would be worthwhile.
>>> >
>>> > The problem is: if it is three cons called Strategicon, how do you
>>> > differentiate from the different shows in a shorthand way? Winter
>>> > Strategicon, Spring Strategicon and Summer Strategicon? Strategicon:
>>> Orccon,
>>> > Strategicon: GoblinCon and Strategicon: GnomeCon? This could get messy.
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> 
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