[Deptheads] The Saga Of The Three Con Names

[Ryan McMullan]

To build on Kryssie's point, our biggest problem is our schizophrenia over
trying to do it both ways.  I definitely have my preference of one name
over three, but more important is to pick a single direction and commit to
it.  Much of our confusion is self-inflicted because we don't want to say
"no" anyone.

What we need is a discussion period with a hard end date, after which the
con leadership makes a decision and we all align behind a single strategy.
I, for one, commit to support whatever is decided.  Trying to come to
consensus over email hasn't worked, so let's try something different.

Ryan
On Apr 30, 2013 9:20 AM, "Kryssie" <phantom.hopscotch at gmail.com> wrote:

> Part of the lack of distinction is people balking at any attempt to make
> each one distinct.  I've made suggestions, john's made legit suggestions,
> and the responses tend to be we want them to be different, but we don't
> want to change.
>
> Right now, the only difference is Gamex has a charity event.
>
> One of my previous suggestions was to feature different departments each
> con: orccon = board games/collectibles, Gamex =  rpgs/larps, Gateway =
> video games/miniatures.  But it would mean coordinating efforts to get
> guests in that represent those genres and working with vendors to make sure
> featured games were stocked.
>
> Diversifying our guests would be a good start, but I've been saying that
> because I'm really a one genre person at the con. There are so many
> different guests you could easily bring in, but we stay with what's
> comfortable and complain we have "board game convention" as our moniker.
>
> I don't necessarily care how you choose to differentiate.  What I care
> about is all the rebranding.  As one of your marketing people, you make my
> job infinitely more difficult by doing so.  Three Facebook pages because we
> wanted to keep the cons separate: that's changing for 2014.  If everything
> we have out there is already under the Strategicon name, it should stay
> that way.  We should be using "Strategicon presents..." Or even, "
> Strategicon Events in association with Errant Knights Productions
> presents..." For our boilerplates.  I like the latter, personally
> (obviously, use whatever is accurate).
>
> My buck fifty.
>
>
>
> Kryssie M.
> Marketing Monkey
> Sent from my iPhone
>
> On 2013-04-30, at 8:42 AM, Tim Keennon <tim at stugiii.com> wrote:
>
> That is the problem we have. There should be something different and there
> isn't at the moment.
>
> Not making the cons distinct entities is one of our issues.
>
> Tim
>
> Sent from my mobile device.
>
>
> On Apr 30, 2013, at 8:32 AM, Neil Figuracion <fadtwentythree at gmail.com>
> wrote:
>
> I'll throw this question out:
>
> Other than time of year, what's different about each convention?
>
>
> On Tue, Apr 30, 2013 at 10:26 AM, Eric Nyquist <thatericn at aol.com> wrote:
>
>>  Hi -
>>
>> Since we've been the convention ownership, there definitely has been a moderately strong shift towards using Strategicon as a blanket term, versus the individual names. Back in "ye olde days" the phrase "Strategicon presents" was more boilerplate than identification; more of the background ownership than the out-front name and face for the conventions.
>>
>> My suggestion to harmonize the naming issue would be to do something like this on the flyers, con books, web, social media, etc.:
>>
>>
>> *ORCCON*
>>
>> *Strategicon's Winter Convention*
>>
>>
>>
>> *GAMEX*
>>
>> *Strategicon's Spring Convention*
>>
>>
>>
>> *GATEWAY*
>>
>> *Strategicon's Summer Convention*
>>
>> *
>> *
>>
>> *
>> *
>>
>> ... or we might consider *"Strategicon's Winter Gaming Convention"* or even *"Strategicon's Winter Event"*
>>
>>
>>
>> Recognized names are kept, no babies are thrown out with bathwater, while each con's identity is better defined and clarified.
>>
>>
>>
>> Eric N.
>>
>>
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>>
>>
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